Traffic and ad-spend figures are DataForSEO etv and estimated_paid_traffic_cost for the Italian market, not measured analytics.
All 2,850 ranking keywords, bucketed. Counts come from the domain rank overview endpoint, which covers the full keyword set.
| Positions | Keywords | Share | |
|---|---|---|---|
| 1–3 | 263 | 9.2% | |
| 4–10 | 692 | 24.3% | |
| 11–20 | 657 | 23.1% | |
| 21–100 | 1,238 | 43.4% |
The shape that matters: 657 keywords sit in positions 11–20 — page two. That is the largest addressable block on the site, because a page-two keyword needs a nudge, not a new page. Set against it, momentum over the measured period is negative: 643 keywords moved up, 914 moved down, and 860 were lost entirely against 1,129 new.
425 pages hold at least one ranking. These are the top 20 by etv. Traffic is not concentrated: the top 10 carry 29.6% of it, the top 50 carry 61.1%.
| # | Page | Est. traffic | Keywords |
|---|---|---|---|
| 1 | /migliori-router-wifi-con-sim-5g/ | 2,329 | 41 |
| 2 | /migliori-smartphone-foto-video/ | 1,510 | 61 |
| 3 | /migliori-smart-tv-65-pollici/ | 1,106 | 20 |
| 4 | /migliori-smart-tv-50-pollici/ | 927 | 18 |
| 5 | /lago-carona/ | 779 | 4 |
| 6 | /migliori-console-videogiochi/ | 773 | 10 |
| 7 | /migliori-smartwatch/ | 759 | 24 |
| 8 | /rifugio-benigni-da-cusio/ | 716 | 10 |
| 9 | /migliori-tv-100-pollici/ | 685 | 28 |
| 10 | /migliori-smartphone-pieghevoli/ | 668 | 37 |
| 11 | /becco-dossena/ | 583 | 1 |
| 12 | /migliori-fotocamere-compatte/ | 573 | 36 |
| 13 | /migliori-tablet-windows/ | 560 | 7 |
| 14 | /laghi-gemelli-baite-di-mezzeno-roncobello/ | 467 | 9 |
| 15 | /san-defendente-da-esmate/ | 446 | 11 |
| 16 | /migliori-smartphone-200-euro/ | 361 | 23 |
| 17 | /migliori-auricolari-bluetooth-economici/ | 327 | 4 |
| 18 | /miglior-smartphone-fascia-media/ | 325 | 12 |
| 19 | /migliori-cuffie-wireless/ | 321 | 20 |
| 20 | /stampanti-fotografiche-portatili/ | 318 | 18 |
Showing 20 of 425 pages with rankings.
Keywords in positions 4–20, ranked by monthly search volume — where a small move produces the largest absolute gain. 1,000 rows pulled; top 12 shown.
Click any numeric column heading to sort — first click is high to low.
| Keyword | Volume | Pos | Est. traffic | Ranking page |
|---|---|---|---|---|
| obiettivo | 33,100 | 19 | 89 | /obiettivi-fotografici/ |
| davinci | 22,200 | 10 | 251 | /davinci-resolve/ |
| tv 65 pollici | 18,100 | 7 | 463 | /migliori-smart-tv-65-pollici/ |
| parafulmine rifugio | 14,800 | 16 | 64 | /rifugio-parafulmine/ |
| rifugio parafulmine | 14,800 | 17 | 64 | /rifugio-parafulmine/ |
| serina | 14,800 | 5 | 694 | /val-serina-cosa-fare-cosa-vedere/ |
| carona | 14,800 | 14 | 83 | /lago-carona/ |
| console | 14,800 | 12 | 111 | /migliori-console-videogiochi/ |
| hard disk esterno | 14,800 | 13 | 87 | /migliori-hard-disk-esterni/ |
| castello dell'innominato | 12,100 | 12 | 91 | /castello-innominato-vercurago/ |
| cascate del cenghen | 9,900 | 5 | 464 | /cascata-del-cenghen/ |
| cascata del cenghen | 9,900 | 16 | 43 | /cascata-del-cenghen/ |
obiettivo (33,100) and davinci (22,200) are the two biggest numbers in the table and the two least useful. In Italian "obiettivo" means objective / goal far more often than camera lens, and "davinci" is a navigational query for the DaVinci Resolve software. Volume is real; matching intent is not. I would not build a 90-day plan on either. Low confidence — resolving it needs a SERP intent check on both, which was not run.
Ranked by expected traffic gain, not by ease. Each diagnosis below is based on a live SERP pulled today, not inferred from metrics.
/rifugio-parafulmine/ · currently 217 est. traffic from 5 keywords
/cascata-del-cenghen/ · currently 573 est. traffic from 8 keywords
/migliori-smart-tv-65-pollici/ · currently 1,106 est. traffic from 20 keywords
The Labs database reports lucagherardi.com at position 7 for "tv 65 pollici". A live SERP pulled today for that exact keyword, Italy/Italian, desktop, does not contain lucagherardi.com anywhere in the top 10 organic results. Position 7 in the live result is aranzulla.it.
Labs data is a stored snapshot and lags live search. The most likely explanation is that the page has dropped since the snapshot. This does not affect opportunities 1 and 2, whose stored positions (16–17) fall outside the depth returned by their live pulls and are therefore not contradicted.
Confidence in opportunity 3's stated position: low. Re-pull this keyword before treating 1,106 estimated monthly visits from this page as real.
Start point, parking, walking time, distance, elevation gain, difficulty and altitude, above the fold — then the four People Also Ask questions ("Come si arriva?", "Qual è la difficoltà?", "Dove lasciare la macchina?", "Qual è la quota?") as H2s. 50,700 monthly searches currently land the page at 16–17; every page outranking it leads with these facts.
His own YouTube video ranks #5 organic for "cascata del cenghen" while the article sits at 16. Embed it, work both singular and plural forms into H1 and one H2, and add the same structured trail data eccolecco.it uses to hold #4. Recovers 9,900 monthly searches to his own domain.
Confirm whether the page still holds position 7 — the live SERP says it does not. Either way, page one is MediaWorld, Euronics, ePrice, Amazon and a competitor refreshing every three days. The 657 keywords sitting in positions 11–20 across the hiking and outdoor pages are a better home for the same hours.